Privacy and safety for creators of all sizes

Whether you're a brand-new momfluencer or Hank Green, you're a public figure. But you need to Go Unpublic.

A creator waving at her camera from her living room — **@newmomnotes**1,204 followersMom got a call from a "friend"

A creator holding a camera in front of a trans pride flag — **@shootsfilm**38K followersHome address got posted in a Discord

Two podcast hosts recording at a studio table with mics and laptops — **@sidequestpod**310K subscribersA fake sponsor tried to take the channel

A creator and their crew on set, lit red, with a camera rig in front — **@behindthelens**2.1M subscribersA fan turned up at the studio

Photos by Vitaly Gariev, nicola dowie, Cody Board and Taine Noble on Unsplash

Think you're too small to worry? You're not. From 400 → 4M, if you've got followers, you're a public figure.

Going private isn't an option when being public is the job

The usual privacy and safety advice for online creators is to just go private. Delete the accounts, skip the video, post less. Cool, cool, cool... but when you post less, you get less work and you make less money.

So if you're privacy-aware, you might end up playing small, filtering yourself, or just waiting for something bad to happen.

You don't need to go private, you need to go unpublic.

go unpublic verb

To create loudly and live privately.
Your work stays public. Your life stays private.

Make your home hard to find

So when someone searches your name, your address isn't the first thing that comes up.

Keep your people out of it

So your family stops being the easy way to get to you.

Keep your accounts yours

So your logins stay safe and nobody can get to your income.

Post without the second-guessing

So you spend less time worrying about what's in your content and post with more confidence.

How we can help

1
Investigate

See What's Public

We investigate you the way a stalker would. You'll know exactly how someone could find you and what to do about it.
- How someone could get from your content to your door
- Who's most likely to come looking, and what they'd go after
- A plan for what to do (and what not to worry about)
How it works
Get it handled 2
Clean it up

Go Unpublic

We're experts who understand both the creator life and privacy & security and do the work for you. You'll be safer in the first week.
- Your accounts locked down and set up for privacy
- Your home address scrubbed from the places that lead to your door
- You and your family set up for safety
- Playbooks that tell you what to do when sh*t hits the fan
How it works
Ongoing Support

Stay Unpublic

Your risk changes as you grow, which means the threats change too. You get privacy and security experts on your team who already know you.

Messages · Unpublic

Is this brand deal real?? They want me to log in to "verify"

Nope. It's a known scam from this month's threat intel. Delete it, we've got the rest.

How it works

Book a call Start with an investigation

(Want to start with something smaller?)

Password Control

Are your logins a mess? Your team is texting 2FA codes and nobody's sure who last changed the YouTube password. We'll sort it out in a day.

Fix my password mess

Photo by Flipsnack on Unsplash

’Nito

Want to do it yourself? ’Nito (short for Incognito) is personalized privacy you work through in 5-10 minutes at a time. It's customized to your life, your platforms, and your content. You handle your own safety and we'll walk you through it.

Join the waitlist

Photo by Centre for Ageing Better on Unsplash

Sound familiar?

"I know this is an issue. I just want to black out, wake up, and have it be done."

A perfect candidate for Go Unpublic

Photo by Videodeck .co on Unsplash

"I'm not making enough to hire a privacy service firm, but I still want to feel safer."

A perfect candidate for ’Nito

Photo by Clara Dickieson on Unsplash

"I just, I don't know what I don't know."

A perfect candidate for See What's Public

Photo by Hiki App on Unsplash

"Someone pretending to be me to access our assets... that's the thing that keeps me up at night."

A perfect candidate for Password Control

Photo by Daniel Alexander on Unsplash

Not sure what you need?

Answer a few quick questions about you and what's bugging you right now, and we'll tell you where to start.

Take the quiz Compare everything

It all started with a phone call to someone's mom

A creator I know hit 20,000 subscribers on YouTube. Not super big.

But someone called her mom pretending to be a friend. He knew details about her life. And he had her mom's number.

She'd already followed all the common advice: set up a PO Box, used a registered agent, etc. But it didn't matter. The guy still found her. That was scary.

As creators, the safety advice that's out there is all ad-hoc tips & tricks (which don't add up to a cohesive protection strategy) or just to disappear. But when your job is to be public, neither one of those options is good enough.

I spent years in law enforcement and threat assessment, learning how even the most cautious people get found. I'm also a working creator with my own audience, so I know you can't just go dark.

That's why I built Unpublic. It's for people who have to show up publicly, while still living privately.